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Owned by Shiseido, Senka is the wallet-friendly alternative to the big-sister brand. Senka’s Perfect Whip is a foam-based cleanser that lathers so well that there are YouTube videos created to demonstrate its ability. Containing microbubbles and silk cocoons, the elastic and immensely dense foam is said to enter your pores and remove impurities stuck within its groves. So what you get is a rich and airy whip of foam that gently lifts off grime without you feeling it.